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Video optimization is great for search engine optimization (SEO). Marketers have the opportunity to improve search rankings for your web pages and achieve increased visibility by implementing images, search engines incorporating video, and news into search results. Videos can increase chance of your websites’ visibility and high ranking in major Search Engines if videos are effectively optimized. Videos are the most powerful way to engage visitors and encourage them to stay on your website for a longer period of time that is good thing for your website’s search engine optimization.
YouTube has its own internal algorithm Like Google that dictates the order in which videos display in the search results. Keyword relevance, watch time, your number of subscribers, video length and customer reactions, including comments, likes and dislikes are the key factors that the algorithm uses when adjusting these rankings. The following tips and techniques will be effective and helpful for video optimization.